Utilities Marketing Agency

Intelligently Creative
Inspired Campaigns
Innovative Reporting

Our 25 Year Story

Work

Services

UMA combines intelligent creativity with inspired campaigns and innovative reporting. UMA works to help utility companies engage customers, strengthen brands, and achieve impactful goals.

Regulatory &
Financial Reports

Our collaborative approach enhances stakeholder engagement with effective strategy and project management.

What we do

  • Work with regulator’s strict deadlines
  • Become an extension of your team
  • Bring a new dynamic approach

Regulatory &
Financial Reports

Our collaborative approach enhances stakeholder engagement with effective strategy and project management.

We introduce dynamic approaches to corporate reporting for utility clients, covering five-year plans, strategic direction statements, gender pay gap reports, and sustainability strategies.

Our experience with various utility clients gives us a deep understanding of the pressures and importance of meeting strict regulatory deadlines.

Acting as an extension of your team, we ensure smooth operations and relieve pressure by managing tasks with expertise and reliability.

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Employee
Engagement

Happy employees boost customer service and performance; our strategies drive engagement.

What we do

  • Compelling storytelling
  • Effective communication tools
  • Impressive results

Employee
Engagement

Happy employees boost customer service and performance; our strategies drive engagement.

UMA helps transform communication from informing to inspiring through values launches, cyber security campaigns, and career development sub-brands.

We craft storytelling strategies that reflect your company’s personality and turn employees into brand ambassadors.

Our internal communications expertise ensures achievements, platforms, and events are showcased creatively to keep employees motivated and appreciated.

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Brand
Identities

We shape your brand’s proposition, personality, and positioning for a lasting, seamless impact.

What we do

  • Competitor analysis and market research
  • Craft brand messaging
  • Secure marketing positioning

Brand
Identities

We shape your brand’s proposition, personality, and positioning for a lasting, seamless impact.

UMA works with you to identify what sets your business apart and develops strategies for effectively communicating your unique strengths.

We bring your brand to life by gathering consumer insights and inspiring your team to unite behind a shared purpose.

From logo design and naming to purpose statements, narratives, and brand tone, we ensure every element is engaging, relevant, and easy to understand.

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Business
Plans

We understand that your business plan needs to be a creative document for your regulator that is customer-focused, engages with a diverse stakeholder audience, and meets the regulator’s criteria.

What we do

  • Use a tried and tested collaborative approach
  • Understand the pressure of strict regulator deadlines
  • Have a streamlined process in place

Business
Plans

We understand that your business plan needs to be a creative document for your regulator that is customer-focused, engages with a diverse stakeholder audience, and meets the regulator’s criteria.

We develop utility sector business plans focusing on purpose, asking insightful questions to ensure clarity, alignment with business goals, and maximum impact.

Understanding the strict, non-movable regulatory deadlines and specific pagination requirements, we tailor our approach to meet compliance standards without compromising creativity.

Our proven, streamlined processes ensure smooth delivery, reducing stress while maintaining quality and effectiveness throughout the planning process.

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Customer & Awareness
Campaigns

We create targeted campaigns to boost brand awareness and meet audience needs with tailored strategies.

What we do

  • Tailored campaign development
  • Target audience profiling
  • Strategic approach

Customer & Awareness
Campaigns

We create targeted campaigns to boost brand awareness and meet audience needs with tailored strategies.

We craft targeted campaigns with tailored strategies to align with your audience and business goals.

With extensive experience across the utilities sector, we raise awareness in diverse communities and address unique challenges.

Our expert strategists, supported by our creative studio, develop effective communication plans that drive growth, improve sales, and introduce innovative approaches.

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Stakeholder
Communication

UMA helps clients build relationships through stakeholder engagement strategies, driving support and event attendance.

What we do

  • Research and stakeholder profiling
  • Creative solutions to make meaningful connections
  • Consistency and transparency

Stakeholder
Communication

UMA helps clients build relationships through stakeholder engagement strategies, driving support and event attendance.

We analyse your customer profile, community, and commercial objectives to design tailored communications that engage stakeholders throughout the process.

We recognise stakeholder engagement as a key communication strategy, helping you build meaningful connections with both internal and external audiences.

We understand that stakeholder perceptions influence decision-making and company success, and we ensure these views are considered to strengthen your business outcomes.

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Supply
Chain

UMA strengthens supplier positioning, communications, and showcases value to utility clients in infrastructure projects.

What we do

  • Support supply chain businesses
  • Enhance visibility and positioning
  • Strengthen relationships with key stakeholders

Supply
Chain

UMA strengthens supplier positioning, communications, and showcases value to utility clients in infrastructure projects.

The utility sector depends on a broad network of suppliers and partners to maintain and develop critical infrastructure.

UMA collaborates with supply chain companies to enhance their positioning, communication, and value proposition to utility clients.

Our tailored strategies help suppliers build trust, stand out in competitive markets, and align with industry expectations to secure contracts and drive growth.

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“Working with the team at UMA on the Yellowhead Mainline benefits report was a smooth and efficient process. They took a technical document and made it more approachable and visual without losing the key details, which was important for us. Throughout the project, they provided consistent communication, which made managing the different stages straightforward. Despite the time zone differences, they were flexible and accommodated our deadlines to ensure we stayed on track. Looking forward to collaborating with them again on future projects.”

Patrick Bain

Director – Yellowhead Mainline at ATCO Gas & Pipelines

Who we work with

With first-hand experience of working with a varied range of departments in the utilities sector, we seamlessly slot in as an intrinsic part of your team.

Insights

Meet Colin Robertson, MD

Meet Colin Robertson, MD
How Utilities Companies can Create Impactful Content for Social Media

How Utilities Companies can Create Impactful Content for Social Media
Should Your Utilities Company Consider a Rebrand?

Should Your Utilities Company Consider a Rebrand?
Engaging with Hard-to-Reach Customers

Engaging with Hard-to-Reach Customers